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Happy couple smiling on the shores of Lake Superior, Thunder Bay
Orthodontic Specialists · Thunder Bay

Your best smile
starts here.

Expert orthodontic care for every stage of life, from early treatment to clear aligners and braces. Dr. McFarlane and his team have been transforming smiles in Northwestern Ontario since 1992.

30+ years of practice · Free consultations · No referral needed

Orthodontic Excellence in Northwestern Ontario

Dr. McFarlane and his team combine world-class expertise with genuine warmth, creating an experience you'll actually look forward to.

World-Class Care

Our office leads in comfort, sterilization, and technology. Every visit is warm, friendly, fun, and inclusive, because your experience matters as much as your results.

Latest Techniques

From early interceptive treatment to clear aligners and Botox. You can count on the most current modalities, delivered with a kind and gentle touch.

Seasoned Professionals

Our team is deeply experienced and committed to continual learning. Dr. McFarlane is also a respected teacher and researcher, recognized nationally in orthodontics.

Comprehensive Orthodontic & Dental Services

From your first consultation to your final reveal, we offer everything you need for a confident, healthy smile.

01

Free Consultations,
No Referral Needed

New-patient consultations are complimentary. Call 807-57SMILE and we'll get you started. No referral from your dentist required.

02

Clear Aligners for
Teens & Adults

ClearCorrect clear aligners with the highest level of certification, plus remote monitoring, so you can be seen from home and visit as little as every six months.

03

Traditional Braces,
Any Age Welcome

Still one of the most effective tools for a perfect bite. Dr. McFarlane has been placing braces for children, teens, and adults since 1992.

04

Early Treatment
for Growing Smiles

Many children benefit from orthodontic intervention early. We assess and determine the ideal timing to guide your child's healthy development.

05

TMJ Disorders &
Lasting Pain Relief

Dr. McFarlane and his team are highly skilled in diagnosing and relieving patients of temporomandibular joint pain and dysfunction.

06

Dental Hygiene,
Botox & Beyond

We provide a full suite of dental hygiene services, plus therapeutic Botox treatments for jaw and facial conditions, offered since 2018.

The People Behind Your Smile

Our caring, experienced team is dedicated to making every visit feel comfortable, positive, and genuinely fun.

Dr. R. Bruce McFarlane, Orthodontist at TBay Smiles Orthodontics in Thunder Bay

Orthodontist & Founder

Dr. R. Bruce McFarlane

Master's in Orthodontics (Western, 1992) and Diplomate of the American Board of Orthodontics. A respected teacher and lecturer on clear aligners, early treatment, and Botox around the world.

Shelley, Office Manager at TBay Smiles Orthodontics

Office Manager

Shelley

Your first point of contact, ready to help with booking, administrative, and financing inquiries.

Paula, Dental Hygienist at TBay Smiles Orthodontics

Dental Hygienist

Paula

Highly experienced in specialty orthodontics, and travels with Dr. McFarlane to support his lectures to dental professionals.

Mariella, Dental Hygienist at TBay Smiles Orthodontics

Dental Hygienist

Mariella

An experienced dental hygienist dedicated to keeping your smile healthy through every stage of treatment.

Sarah, Dental Assistant and Administrator at TBay Smiles Orthodontics

Dental Assistant & Administrator

Sarah

Supporting patients chairside and behind the scenes. Your go-to for appointments, questions, and a friendly face.

Ready for a Smile You'll Love?

Your complimentary consultation is just one call away. No referral needed.

Book Your Free Visit →

What Our Community Says

Don't take our word for it. Hear from the patients who trust TBay Smiles with their most important accessory.

★★★★★

"Dr. McFarlane and his team made the whole process so comfortable. My daughter actually looks forward to her appointments. You really can't say that about many dental offices!"

KM

Karen M.

Patient Since 2019

★★★★★

"I got clear aligners as an adult and couldn't be happier. The whole team is incredibly knowledgeable and the results speak for themselves. Best decision I ever made."

TL

Tyler L.

Clear Aligner Patient

★★★★★

"The atmosphere is so warm and welcoming. You can tell everyone genuinely cares. Shelley at the front desk is wonderful. She made scheduling and financing incredibly easy."

SR

Sandra R.

Patient Since 2021

Frequently Asked Questions

Everything you need to know before your first visit to TBay Smiles Orthodontics in Thunder Bay.

Do I need a referral to see an orthodontist in Thunder Bay?

No. A referral is never required at TBay Smiles Orthodontics. Book a consultation directly by calling 807-577-6453. Many patients are referred by their dentist, but anyone can come in on their own.

How much does a consultation cost, and what happens at the first visit?

New patient consultations are completely free. At your first visit, a team member reviews your medical and dental history, discusses your chief concerns, and takes photos, x-rays, and digital scans, all in office. Dr. McFarlane then reviews everything personally and gets back to you with his assessment, usually within 24 hours.

What should I bring to my first appointment?

Bring your completed medical and dental history form (emailed to you when you book), your insurance information, and any existing x-rays if you have them. Same-day and walk-in consultations are sometimes available if time allows.

What age should my child first see an orthodontist?

Age 7, or sooner if there's a habit like thumb-sucking. Early interceptive treatment (typically ages 6–10) can head off serious problems later. A common example is expanding a narrow upper jaw, which makes room for adult teeth, opens the airway, and gives kids an early confidence boost.

Do you offer clear aligners?

Yes. TBay Smiles offers ClearCorrect clear aligners for teens and adults, and Dr. McFarlane holds the highest level of certification in clear aligner treatment. Remote monitoring is also available: a scan box connects to your phone so Dr. McFarlane can track your progress from home, reducing in-office visits to as little as every 6 months.

What types of braces do you offer?

Metal and ceramic braces, plus every colour of the rainbow for kids who want to show some personality. Dr. McFarlane has been placing braces for children, teens, and adults since 1992.

How much do braces or clear aligners cost in Thunder Bay?

Treatment at TBay Smiles typically ranges from $3,000 to $8,000 CAD depending on your case. Interest-free payment plans are available, generally spread over 15 months. All insurance plans are accepted, including Sun Life, Canada Life, and Blue Cross, and there are never surprise fees.

How long does orthodontic treatment take?

Most treatments take about 18 months for both braces and clear aligners. Early treatment on baby teeth usually takes around 12 months, while complex cases involving impacted teeth or jaw surgery can take up to 24 months.

How often will I need appointments during treatment?

With braces, adjustments are usually every two months. With clear aligners, every three months, or as little as every six months with remote monitoring. Orthodontics has come a long way; no more monthly visits.

Do you treat TMJ and jaw pain?

Yes. Diagnosis includes a physical and radiographic examination, all done in office. Treatment options include myofunctional therapy, orthodontics, and therapeutic Botox for muscle spasm, clenching, and grinding (Botox is offered to adults only). Many local dentists refer their TMJ cases to Dr. McFarlane.

What do I do if a wire is poking or a bracket breaks?

Use the orthodontic wax from your start kit as a buffer against your cheek until you can be seen. If a bracket breaks, save it, don't throw it out, and if it's still on the wire, leave it there. Call 807-577-6453 or text 807-770-1567 and we'll get you in.

What happens after my braces or aligners come off?

We favour removable retainers: they hold teeth beautifully, come out for cleaning, and even double as clenching guards and whitening trays. A full year of follow-up (check-ins at 3, 6, and 9 months) is included in your original fee. We also appreciate 24 hours notice for cancellations, though there's currently no cancellation fee. Life happens.

Where are you located and when are you open?

307 Euclid Avenue, Thunder Bay, Ontario, P7E 6G6, with loads of free parking in the lot out front and a wheelchair-accessible entrance. Hours are Monday to Friday, 8:30 am to 5:00 pm (closed 1:00–2:00 pm for lunch). We serve patients in English, French, and Spanish.

Visit Us in Thunder Bay

We'd love to meet you. Come in for your complimentary new patient consultation.

Address

307 Euclid Avenue
Thunder Bay, Ontario  P7E 6G6
Free parking in the front lot · Wheelchair accessible

Phone & Text

Call: 807-577-6453 (807-57SMILE)
Text: 807-770-1567

Office Hours

Monday – Friday: 8:30 am – 5:00 pm
Closed 1:00–2:00 pm for lunch · English, French & Spanish spoken

Send Us a Message